Meet the Team


Marcela Andrea Zuchovicki is the founder of Jalima & Associates. Marcela’s passion for helping individuals and small businesses, as well as her background in working for large corporations and internationally renowned not-for-profits created the desire to one day own a business that would assist companies with business planning, strategic solutions, and financial solutions to their accounting and bookkeeping needs as well as providing growth and quality control methodologies. Fluent in five languages and a degree in Actuarial Science, Marcela has lived in many different countries and has worked in multiple industries.

Marcela currently manages the daily operations of Jalima & Associates and teaches webinars for the NJ Small Business Development Center. Also, she teaches hands on business planning, strategic planning, accounting, bookkeeping, and finance for the NJ Small Business Development Center (NJSBDC) in Newark and New Brunswick, NJ and the Entrepreneurship Pioneers Initiative (EPI) Program at Rutgers University. In 2012, Marcela was a business plan counselor and business coach for the Obama Jobs Act through other SBDCs in NJ.

Marcela’s strategic retreat program called The SWOTT Retreat ™ has helped many companies all over the world in all sorts of industries to find better practices for their teams and operations, including the United Nations Children’s Fund (UNICEF), The National Institute for the Indians, The Evaristo Valle Museum in Spain, A Psychiatric Ward in Mexico, The Florida West Coast Symphony and AFS International Intercultural Programs. This program is designed to allow businesses to assess their strengths and weaknesses, and through a process of eliminating waste and improving performance allows a business/corporation to make a meaningful change to their operations, resulting in significant growth for the company. Marcela uses KAIZEN models for this type of program. Marcela’s SWOTT Retreat added a layer of services during 2011 by partnering with Rock-Bailey Enterprises, a human resources firm.

Marcela serves on the Board of the Rutgers- Newark Small Business Development Center. She is past president of the EPI™ Rutgers University Alumni Association Board. In addition, she is a Money Manager volunteer for Senior Services in NJ and also volunteers as a trilingual doctor’s aid for a free health clinic in Phillipsburg, NJ.


Suresh Kelappan , a chartered accountant since 1994, with an MBA from Australia , has many years of experience working closely with Chief Executives of large companies. He brings with him rich experience in setting up and running financial systems in large organizations which coupled with his training in management and accounting, gives him a deep insight into systems and processes that drive business.

DINESH KUMAR – Client Relations Services

Dinesh Kumar has been with Jalima & Associates since its inception and is the manager of Client Relations for our small to mid sized businesses.

MARIA LAMPINO – VP Special Programs

Maria is a partner with Jalima & Associates. Maria Lampino is a seasoned developer of training and new programs for large companies. Maria has held various positions in strategic planning, training and global account management with International companies. Maria plays a key role in building quality control systems for companies. Her work focused on public relations, marketing and sales strategies for several industries. She is an Advisor with corporate Boards.

Her educational background includes a MS in Communications and marketing.

SOPHIA JC LAMBERT – Director Business Strategies

Sophia has a Masters Degree in Human Resource Management from Rutgers University. Sophia’s expertise is in program development and management, leadership development, recruitment, training development, performance management and entrepreneurship. She has worked for Fortune 500 companies helping them develop top talent and large academic institutions to assist entrepreneurs with established businesses to grow their ventures.

DORON AMIR – Business Etiquette and Image Consultant

Doron has been an active member of the beauty industry for over 25 years of experience as a licensed cosmetologist and make-up artist. Doron also specializes in coaching business professionals on how to best present an image related to their particular industry. He has committed his career to helping business professionals  build their self-confidence by teaching them how to look and feel their best while enhancing their health.

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